30/10/2021
https://www.driven.co.nz/news/buying-cars-from-overseas-online-hit-return-select-drive/
Buying cars from overseas online: hit Return, select
Drive.
Supply of new and
near-new vehicles in New Zealand has been severely affected by Covid-19 (and
the related semi-conductor crisis in the case of the former). And Auckland has
now experienced another two months of lockdown.
It’s a buying
environment that naturally steers customers of all kinds towards alternative
solutions as they search for the right product. Buying consumer durables online
from overseas has become second nature to NZers; so why not cars?
Many distributorships
and dealers already offer comprehensive online tools for potential buyers.
Brands like Toyota and Honda are actively encouraging new-vehicle customers to
make the internet key to their purchasing process. During NZ’s first lockdown early
last year, Turners Auctions really ramped up its used-vehicle online research
and Buy Now tools.
A company called
Autoport is stretching the online auto-buying concept even further by offering
Kiwis a portal to cars still located overseas. Customers can shop and select
vehicles from Japan or the UK online, order and have the vehicle delivered to
NZ – all facilitated by Autoport.
While that’s a huge
change from the “tyre kicking” business model once so entrenched in the NZ
market, things have changed. Autoport co-founder David Paviour says many buyers
are now just as comfortable ordering a car form overseas as they are any other
expensive product.
“It was a big step for
us, but there are people who never really purchased online and have since
discovered there’s all this interesting stuff available. There’s definitely
been a move for people to shop online as much as they can. It’s just more
comfortable for a lot of people.”
Once the car is on the
ground in NZ, there’s a five-day money-back guarantee for vehicles up to
$50,000 if the car doesn’t match the description. On non-performance models,
there’s also a 12-month mechanical breakdown policy. All cars are delivered at
an on-the-road price, registered and with a full tank of fuel.
Paviour and business
partner Hamish Lusk created one of the first internet-based selling platforms
for car dealers back in 1999. They later sold that, but kept the wholesale
side, sourcing and shipping used vehicles from Japan to NZ for dealers.
The thought process
came full circle and eventually they decided to apply that sourcing and
importation expertise back towards the consumer side of the car business.
There’s still a strong
human element. Buyers register and browse online, but there’s often a
one-to-one discussion, including overall condition and features, between
Autoport and the potential purchaser. There might be more to cover around
finance or a trade-in. When the buyer is ready, they click Buy Now on the
website and the process starts.
Wait time is about
eight weeks, although shipping schedules have been a challenge for a while now.
It’s up to two weeks in Japan to get a car inspected twice, three weeks on the
water and another couple in NZ for preparation before it can be driven away.
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#carauction #carauctions #cars
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